Morrisons and Too Good To Go have revealed that three million ‘surprise bags’ of near end-of-life products and would-be food waste have been distributed to the grocer’s consumers since their strategic partnership began in November 2019.
In a joint statement, the businesses said Morrisons was the first UK supermarket to save three million surprise bags of food from going to waste via the Too Good To Go tie-up. Close to 500 supermarkets, 930 Daily convenience stores, and 344 cafés across the UK are part of the Morrisons and Too Good To Go network.
Each bag contains surplus food worth at least £10 at retail value, including items such as fruit, vegetables, dairy and baked goods.
The three million milestone directly supports Morrisons’ goal to halve food waste across its operations by 2030. The surplus food is marketed on the Too Good To Go app, allowing those using the platform to book their bag for collection.
The Morrisons and Too Good To Go news comes after food-to-go retail chain Greggs announced earlier this month that it has now redistributed more than five million Too Good to Go surprise bags of products that otherwise would have ended up as food waste.
Rebecca Cranshaw, corporate responsibility manager at Morrisons, said: “This achievement reflects our continued commitment to reducing food waste whilst helping our customers access great food at great value.”
Sophie Trueman, country director for UK & Ireland at Too Good To Go, added: “Every surprise bag saved means good food enjoyed instead of wasted – and that’s a win for both people and the planet.
“Tackling food waste is only possible through strong, long-term partnerships like this one, and together we’re making real progress towards a more sustainable food system.”
[image credit: Green Retail World]
