Online marketplace Wish is bringing a tech trade-in service to Europe.
From March, Wish customers in select European geographies will get the chance to start trading in their old devices, including smartphones, laptops, tablets and smartwatches, in return for cash. The service will launch in the Netherlands before being rolled out to additional countries in due course, according to the US-based marketplace.
The money can go straight into consumers’ pockets, too – it doesn’t have to be spent on future purchases on the Wish website in the manner many retailer trade-in initiatives only provide credit for a follow-up purchase.
The Wish trade-in service has been brought to life in partnership with Remarketed, a refurbished good providers. Remarketed can provide customers with an instant estimated trade-in valuation based on the device’s age and condition, before consumers complete their tech trade-in using a paid-for shipping label.
Once received and verified, the consumer payment will be processed, with a select number of the refurbished devices later put up for sale the on Wish website.
Alan Small, director of business development at Wish, commented: “We are delighted to be able to offer a trade-in service to our customers.
“As well as putting cash back into the hands of our customers, it significantly reduces e-waste by extending a product’s life. The launch of our trade-in service complements our recently expanded range of refurbished electronics which allows customers to benefit from new technologies at a fraction of the price.”
Check out some of the other retailer trade-in initiatives on Green Retail World
Green Retail World recently tried out WHSmith’s book buy-back scheme in the UK – watch the video here.
We also heard from Katy Medlock at Back Market, another refurbished tech e-commerce platform, earlier this month when she spoke at The Delivery Conference in London. Read what she had to say about the re-commerce market here.
[Image credit: Green Retail World]




