Speedo, Berghaus and Endura parent company Pentland Brands is looking to forge partnerships with environmental charities and other not-for-profit organisations.
Last week it issued a call to find environmental charities and other groups to “support its long-term ambition to take action for people and our planet”.
Interested parties are asked to submit applications by Friday 11 March 2022, for projects in one of three areas. They are: inspiring young people to become more active; empowering disadvantaged communities; and reducing our environmental impact.
Pentland Brands said the new charity will help deliver its newly launched ‘100-1-0 Positive Business’ strategy, which aims to support 100 million consumers live positive, active, sustainable lifestyles and improve the lives of one million people in the retail group’s communities, as well as drive the business towards Net Zero by 2032.
Sara Brennan, positive business director at Pentland Brands, commented: “Last year we were proud to donate 1% of our profit to charity and over 100,000 products to people in need.
“We’re now looking to expand our charity network with a new partnership that can help us support more people within the communities in which we operate.”
The winning application will join Pentland’s current partners, including charity:water and SportInspired, which between them support a range of positive causes. The retail group said in 2021 it supported 8,920 people via its partnerships.
Shortlisted charities will be notified by Friday 1 April 2022 and invited to pitch their proposal in the final stage of the application process.
[Image credit: Pentland Brands]