Sushi Daily, a sushi retailer based in Europe, has launched a chopstick sleeve made from salmon skin, which is part of its efforts to reduce food waste within its own operations.
The company said the would-be waste have been recycled and transformed into “high-quality marine leather”, resulting in 1,150 limited-edition sleeves becoming available for purchase across the UK and Europe.
In total, 938 salmon skin cut-offs have been used – procured from five Paris-based Sushi Daily kiosks. The skins were frozen and delivered to a French leather tanning company before being transported to a French leather manufacturer.
The salmon skin chopstick sleeves can be purchased for £21.95 on the Kelly Loves website, a Korean and Japanese snacks brand created by the founder of Sushi Daily, Kelly Choi.
Previously, Sushi Daily raised £655,000 for the Action Against Hunger charity via a ‘Forgotten Ends’ product – another move to reduce food waste.
The concept saw its workers at kiosks making a rice salad pot made up of sushi roll ends, which are removed during the preparation of other dishes to help them look neat. Forgotten Ends sell at £2.05 each, with 20p from every pot donated to the charity.
Sushi Daily is also a supplier to the Too Good To Go marketplace in the UK, with unsold products bundled together and made available to consumers via the app for a discount price.
Romy Miller, marketing director at Sushi Daily, said: “We are committed to reducing materials and food waste, and making chopstick holders out of salmon skin is our latest innovation.
“The reusable set of metal chopsticks and upcycled custom holder adds another feel-good dimension to the sushi experience.”
Sushi Daily is also Marine Stewardship Council (MSC)-certified.
Seth McCurry, senior commercial manager at MSC UK & Ireland, commented: “Sushi Daily’s expansion of its Marine Stewardship Council certification means the long-term commitment it has made to sustainability is helping to transform fishing practices around the world at the same time as educating consumers about the importance of protecting ocean ecosystems for future generations.”
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[Image credit: Sushi Daily]
