Cyber Monday: ‘Generation Z attracted to greener marketing messages’
As the ‘Cyber Weekend’ of discounts draws to a close, a study suggests Generation Z are more attracted to greener marketing messages.
green marketing
Green Claims Code: CMA publishes guide to avoiding greenwashing
Retailers and brands in the UK now have a Green Claims Code to help them comply with the law around environmental messaging in their marketing.
January 2021
Our monthly greener retailing tracker highlighting eco-commitments and green moves from across the retail industry.