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Cyber Monday

Greener marketing messages are appreciated by Gen Z

Cyber Monday: ‘Generation Z attracted to greener marketing messages’

Leave a Comment / Green thinking / By Ben Sillitoe

As the ‘Cyber Weekend’ of discounts draws to a close, a study suggests Generation Z are more attracted to greener marketing messages.

News in brief

Collateral Good: Hugo Boss backs venture capital fund dedicated to sustainable fashion
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Scaling up renewable energy: Tesco to install solar panels on stores
‘Major plans on the way’: Fashion rental platform Hurr reaches $10m funding milestone
BRC’s Climate Action Roadmap Showcase: 4 retailers highly commended for sustainability efforts

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